Tips for the correct use of the KiwiSaver word and logo

Aim: To provide tips to advisers on how to correctly use the KiwiSaver word and logo (KiwiSaver Trade Marks).

Outcome: Completion of this module will enable financial advisers to:

  • Correctly use the KiwiSaver Trade Marks.
  • Check to ensure correct use of the KiwiSaver Trade Marks in any marketing, promotional material, advice documents, and presentation material used in the business.

Abstract: The importance of the correct use of the KiwiSaver Trade Marks is explained. Through various examples, the correct and incorrect use of the KiwiSaver Trade Marks is demonstrated, and best practice guidelines are provided relating to use of the KiwiSaver Trade Marks. A checklist is supplied for in-house checks of marketing, promotional material, advice documents, and presentation material used in the business, to ensure the correct use of the KiwiSaver Trade Marks.