A Descriptive Analysis of Physiological Stress and Readiness to Change

Aim: To present results from a study investigating the role of physiological stress in the financial planning process, and the relationship (if any) between physiological stress and financial goal achievement.

Outcome: At the end of this module advisers will understand

  • How to identify physiological stress in clients
  • The effect of stress on the immediate-term likelihood of motivation in clients
  • The importance of creating a relaxing environment for clients

Abstract: The findings from research into the role that physiological stress in clients plays when it comes to financial decision making are presented. Ways to recognise and measure stress in clients are described and strategies to help reduce stress in clients are provided. The study found that clients with lower stress levels are more receptive to making positive financial decisions and positive changes.